Back to Interior Design School

I hope you had a peaceful Christmas. First blog of the new year and its China focused with Shanghai shops in particular. The luxury goods brand Hermes have centred their attention on the Chinese market and created the Shang Xia brand tailored to a newly affluent Chinese population.

As the CEO of Hermes, Patrick Thomas puts it

Instead of buying another company, we thought, ‘Why not create a brand from the ground up that shares our philosophy — outstanding quality, creativity, and strong style?

From my Interior Design point of view it is the physical shop in Shanghai that works so well.
The mainly white interior sets off the product sharply. The clean layout with a clear visual access to the quality product on display and the absence of defined wall and ceiling planes give the interior an almost cave like quality. They also have a furniture range that is simple and elegant. I love to see the mix of clothes, accessories and furniture in the one shop.

Also check out the music on their website very peaceful, as the beginning to any new year should be.